A very smart sports logo showcasing a bicycle rider using the word ‘Tour’. Notice how the’ O’ forms the back wheel, ‘u’ acts as a seat, ‘R’ creates the figure of a man while an extra yellow dot completes the bicycle set-up. The event is held in summer season and thus that explains the necessity of the yellow circle. (source)
Although this logo is redundant, it packs enough detail within a smart design by employing proper negative space. Look out for 3 simple details on the circle on the left. You can see the letter ‘N’. Add the extra triangle and see as a whole, you get ‘W’. Lastly, the downward triangle is an image of a compass depicting their navigational capabilities. (source)
Designed by a Stanford University professor , the logo cleverly acts as an ambigram which means you can read the brand name ‘SUN’ in every direction. A typographic art form which explains that a logo devoid of any major designer typeface can still be relevant and creative using symmetry and order. (source)
The company based in San Francisco rightfully decided to name themselves after the city. The logo is inspired by San Francisco’s famous architectural wonder, the Golden Gate bridge. Since Cisco is a pioneer in the field of networking, their ‘ electromagnetic wave’ like logo is a minimalistic illustration of the 2- towered suspension bridge. This way, Cisco addresses what it does and where they’re located. (source)
A heartwarming logo showcasing the continent of Africa but notice the sides, you’ll see two people pushing out of the white space. The organization has health-centric missions to accomplish and children are the beneficiaries thus the silhouette of a child and a concerned adult. (source)
Yet another logo that understands the creative capacity of white space. What we see is a bold black ‘F’ and a red streak of speed lines. By now you should’ve checked the white mid-section and by doing so you’ll come across a hidden numeral ‘1’. (source)
Designed in 1980 by the genius Herb Lubalin, well-known for employing wit and lateral thinking into logo design, the Families logo illustrates a lovely little family. Spotlight on the letter ‘i’ – the mother as the longest and the rest as the father and child. Here in the other logo, both the ‘R’s depict a couple and that they are in this together i.e. sanctifying the union of relationship. (source)
